With the accelerated implementation and landing of new national standards for electric vehicles, the electric motorcycle industry has entered an unprecedented standardized development stage. Electric motorcycle industry has quickly become the focus of traditional motorcycle enterprises and electric motorcycle enterprises.
“2020 CIMA Electric Motorcycle Development Trends and Foreign Cooperation Forum” was held before the CIMAMotor 2020. With the theme of “High-speed, Light-weight, Intelligence and Sharing”, the forum has conducted in-depth discussion and study on a series of topics around the development trends, technology, future, industrial integration, industrial interconnection, and intelligent manufacturing of motorcycles and electric motorcycles.
Build “industry-finance-network integrated” platforms to accelerate and adapt to the future development of electric motorcycles
Mr. Yang Zhenghua, chief economic engineer of Chongqing Economic and Information Commission, delivered the opening speech at the forum. He said, Chongqing is an important national production base of motorcycles, and motorcycle industry has been one of its pillar industries. In recent years, Chongqing has been vigorously promoting the transformation and upgrading of the motorcycle industry as well as intelligent transformation to improve production capabilities.
Special action plans have been issued in 2019 to promote the transformation and upgrading of the motorcycle industry to develop green, intelligent, networked, light and sporty products. Next, Chongqing will build a motorcycle production base with superior motorcycle and parts enterprises to achieve industrial chains and industrial clusters, enhancing the competitive advantages in technology, quality, standard, brand and service and revitalizing Chongqing as the City of Motorcycle.
Zuo Zongshen, chairman of Zongshen Group, delivered a speech, with the theme on “building integrated industry-finance-network platform–empowering the high-quality development of ‘motorcycle industry through the industrial Internet platform”.
He stressed that Zongshen has engaged in the industry for 38 years since its establishment in 1982, and has been a top player in the market for years. Zongshen is creating the new model of Internet + advanced manufacturing, striving to build industry-wide value chain through the Internet platforms. At present, the Internet platform, 360humi.com, has been established to provide intelligent platform and applications, empowering the factories to reduce costs and improve efficiency, accelerating the development of enterprises and channels to form a comprehensive industrial Internet ecology integrating new manufacturing, new finance and new retail.
The development trends of motorcycle electrification, intelligent manufacturing, industry chain finance, and new retail increasingly intensify. However, the development of enterprises cannot be separated from industrial and ecological cooperation. In China, industrial Internet is the best solution to achieve integration.
Mr. Sun Muchai, vice president of Tailg Group, gave a speech on “E-bike Development under the New National Standards”.
From the perspective of the influence of the new national standards on the industry, he introduced and interpreted the development of electric motorcycle under the new national standards from three aspects. He mentioned that urban policies have brought great challenges to the development of electric motorcycles. However, due to the development trend of new energy and the introduction of new national standard policies, electric motorcycles will have great development in the future. Therefore, electric motorcycle enterprises must choose the right product development path, that is intelligent, energy-saving and li-ion battery products.
Electric motorcycle technologies are constantly improved. Facing the complex market, we must be determined to continuously overcome difficulties and make greater contributions to the development of electric motorcycle by leveraging the industrial and policy trends.
Gao Hui, president of Aima Group, also gave a speech on “Electric Motorcycle Consumer Group Interpretation and Trend Exploration”.
He noted that since 2019 Alibaba put forward the concept of 8 types of consumer groups, Aima has identified five consumer groups based on the industry characteristics as well as users’ needs for comfort and convenience, including: the newbies, workplace backbone, moms, high students and parents, and accordingly developed products to meet the needs of the five types of people.
Mr. Gao said that the implementation of the new national standards has highlighted the advantages of li-ion batteries. Aima will accelerate the application of li-ion technology in the future. Aima has developed relevant technologies and products that have been highly recognized in the market. In addition, Aima has also been exploring intelligent applications, and has achieved intelligent control and maintenance reservation.
The entire motorcycle industry, including electric motorcycles, is undergoing the important development stage of transformation and upgrading. With the full implementation of the new national standards, electric motorcycle industry is facing unprecedented development opportunities. Both traditional motorcycle enterprises and electric motorcycle enterprises must ride the new trends, and continue to make innovation and integration to overcome all difficulties ahead.
